SEO foundations
Included
In every website package, at no extra cost.
SEO
Get found by the people already searching for what you do
Every site ships with the on-page groundwork in place. Ongoing campaigns get you in front of people searching in the suburbs you actually service, with reporting in plain English.
The problem
Why most small business sites never rank
The usual reason is that the site never says where it works. A plumber covering Edenvale, Bedfordview and Greenstone with a single page that says “serving Gauteng” will not appear when someone types the suburb name, and the suburb name is what people type.
The second reason is that the groundwork was skipped: no heading structure, the same meta title on every page, no alt text, no sitemap. None of that is exotic, and all of it is usually missing.
The third is unrealistic expectations, sold by people who should know better. Rankings build over months. Anyone promising page one in a fortnight is guessing, and you are paying for the guess.
The foundations are included in every website we build, not sold back later: correct heading structure, unique meta titles and descriptions per page, image alt text, an XML sitemap and fast mobile loading. On the Starter package and above we set up your Google Business Profile; on the Business package and above, Analytics and Search Console.
Ongoing campaigns go further. We research which phrases your customers actually use, write pages around the suburbs and services you genuinely cover, work on your Google Business Profile, and report every month in plain English: what moved, what did not, and what we are doing next.
We will also tell you when you do not need a campaign. Plenty of small businesses get most of the benefit from the foundations plus a complete Business Profile.
What you get
- Heading structure, meta titles and descriptions on every page
- Image alt text and an XML sitemap
- Pages written around the suburbs and services you actually cover
- Google Business Profile set up on the Starter package and above
- Analytics and Search Console on the Business package and above
- Monthly reporting in plain English on ongoing campaigns
Pricing
What SEO costs
Published prices and fixed written quotes, agreed before work begins.
SEO campaign
R3,000 a month
Research, on-page and local work, Business Profile, monthly reporting.
Social media
R1,800 a month
Optional, and kept consistent with the site.
Full price list, including monthly services, on the services page. Prices exclude VAT where applicable.
Our work
Sites built on these foundations
Mashamaite Preparation Centre
An INDLELA-accredited trade test centre with courses, pricing and online applications in one clear path.
Visit the site
Big Brothers Electrical
An electrician serving residential, commercial and industrial clients, built around COC work and fast call-outs.
Visit the site
Questions
SEO foundations: the usual questions
Anything not covered here, ask us directly. We reply within one business day.
No, and neither can anyone else. Rankings depend on what your competitors are doing as well as what you do, and they build over months rather than days. What we can promise is that the groundwork is done properly and that you will see in plain English what changed each month.
The foundations are, on every package: heading structure, meta titles and descriptions, alt text, a sitemap and fast mobile loading. Ongoing campaign work is separate, R3,000 a month.
For a brand new site, expect a few months before search traffic is meaningful. Local results, meaning the map pack for your suburb, often move sooner, especially once the Google Business Profile is complete and consistent with the site.
They do different jobs. Ads stop the day you stop paying; search rankings keep working. Most small businesses that can only afford one start with the ads and build the search side underneath it.
Also from Kura Digital
Other services
Areas we serve
Let's begin
Ready to get started?
Tell us about the business and we will come back within one business day with a fixed written price and a delivery date.
Call 069 316 5141 Email info@kuradigital.co.za